Wednesday, May 6, 2009

Who is David De Rothschild?

David De Rothschild, the Brit and heir to one of the most famous fortunes in banking, has decided to take on the title of “Enviro Crusader”. His hyperactive life has allowed him to complete a journey across Antarctica via the South Pole in January 2005, and five months later he set a speed record for crossing the Greenland ice cap. While he could be buying his own island, the London-based beau has launched himself on a series of radical expeditions to the corners of the earth.

What is his next green journey? In Summer 2009, David de Rothschild and a crew of experts, scientists and creatives will sail 12,000 nautical miles across the Pacific Ocean from San Francisco to Sydney in a boat made out of plastic bottles and recycled waste products. His boat dubbed the Plastiki will specifically sail through the Eastern Pacific Garbage Patch, a floating vortex of trash located between California and Hawaii that's twice the size of Texas. His purpose is to use his love of adventure and the power of the Internet in order to bring the world together to fight against global warming and environmental degradation

You can also hear about the plans as he is one of the planned keynote speakers for this year’s Greener by Design conference held in San Francisco on May 19-20.

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